Media Kit

Who we are

Blockchain-Ads stands as the go-to AdTech Platform for the most ambitious brands across diverse sectors. We’re a team of innovators, relentlessly pushing boundaries and transforming the digital advertising landscape.

10K+

Global Publishers

15K+

Global Advertisers

36B+

Monthly Ad Impressions

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1.2 Billion

Ad Served a Day

420 Million

Daily Active Users

Advertising In the New Attention Economy

Attention is the currency. Intelligence is the edge.Blockchain-Ads was built for the shift—away from intrusive advertising toward intelligence-driven media that aligns with how people interact today. In a world where attention is scarce and user journeys are fragmented, reaching the right audience requires more than reach—it demands relevance.

Discover audiences that move markets. Powered by 69+ curated audience segments and 420M+ active profiles, Blockchain-Ads enables precision targeting based on real-time
interests, behavioral patterns, and attention signals.We don’t just capture attention—we convert it.

Blockchain-ads Platforms

THE NEW GENERATION OF AD TECH

Diagram showing a Supply Side Platform (SSP) connecting publishers on the left to demand sources on the right, with lines indicating request and bid responses flowing through the SSP.

Data Management Platform

The Blockchain DMP is registering every website visitor, across our data partner network, detecting the wallet address that website visitor is connected with, creating a digital footprint. Interest and behavior graphs of those profiles form high-value, per-build audiences.

Advertising Network

Serving Personalized Ads and Recommended Content to Audiences with more than 67M data points across 10,000+ websites and apps.

Most effective advertising and recommendation solution in the new advertising economy,

Supply Side Platform

The Blockchain SSP connects premium publishers and data-driven advertisers in a transparent, brand-safe environment.

Publishers stay in control of pricing and quality, while advertisers access verified, behavior-driven inventory that delivers measurable performance.

Ad Network

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Data SIGNALS

We aggregate verified intent, behavioral, and wallet activity from publishers and partner integration—creating a unified, privacy-safe identity layer across the network.

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Icon showing one person figure targeted by crosshairs above three other person figures, symbolizing audience targeting or user focus.

Segment Audience

Using advanced modeling, our system categorizes users by intent, interest, and transactional behavior, generating dynamic audience segments optimized for performance.

Minimalist illustration of an open laptop with a blank light blue screen.

Display Highly personalized Ads

Ads are delivered in real time to the audiences most likely to engage, ensuring efficiency, relevance, and measurable ROI across every impression.

Mobile interface for connecting a wallet showing amount 0.00 with Reject and Accept buttons, and a list of detected wallets: Oracle, Nexus, Adobe.

Mobile screen showing user segment data by primary channel group with Finance & Fintech leading at 29% views.

Mobile screen showing a Blockchain Ads sponsored post with two women looking at a phone and a quote about fixing broken ad networks.

Create customizable audiences by combining audience segments

TAXONOMY

Find your next top customers with Blockchain-Ads exclusive data set

Increase lifetime value from people who know you

In-Market

Reach users based on on-chain spend, Web2 ad clicks, or partner SDK data across crypto-native and traditional platforms. Segment by product verticals, basket size, or intent frequency.

Lookalike

Find new users who behave like your top converters.  Train AI audiences based on wallet history, on-chain actions, or CRM uploads. Reach similar users who mirror behavior across finance, gaming, or commerce segments.

Smart Contract - Events

Target users based on interaction with your own or competitors contracts.  Custom audiences built from wallet activity like staking, buying, or claiming tokens.

Behavioral

Target people by repeated DeFi, gaming, or payment behaviors.  Reach those frequently bridging assets, swapping tokens, playing games, or interacting with protocols.

Wallet Graph

Target based on asset holdings (BTC, ETH, SOL), stablecoin use, portfolio value, or wallet type. Segment by whales, active wallets, or new wallets interacting with smart contracts.

Partner Segments

Segment based on SDK signals from fintech, gaming, and betting and adult platforms. Enrich targeting with lead data, referral attribution, or financial behavior.

Affinity

Target based on interests inferred from Fintech, DeFi and gaming activity.  Identify users passionate about AI tools, P2E games, RWA protocols, or crypto casinos. Includes stablecoin holders, DeFi stakers, and community DAO members.

Ad Interactions

Retarget users who clicked or viewed your ads.  Reach audiences based on engagement with banner, native, or video formats — enriched with wallet attribution when available.

Predictive

Identify high-LTV wallets before they convert.  Segment by users likely to make large deposits, high-stake casino bets, or big NFT purchases. Models trained using Blockchain-Ads’ DMP and advertiser outcomes.

Audiences Intelligence

(How it works)

Behavior Graph

The Behavior Graph maps user actions across on-chain and off-chain touchpoints to identify the highest-performing combinations of targeting, placements, and creative.

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Compare and optimize campaign performance based on:

Ad engagement (CTR, conversions)
Target location and device
Session duration
Wallet activity and purchase behavior
Funnel depth and retention triggers

It’s real behavior. Not assumptions.

Why it matters: You don’t just see the traffic — you understand the audience behind it.

Interest Graph

Analyses real-time intent and interest data to deliver the right message, at the right time, to the right user, while providing the best value to our advertisers and publishers at scale.

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Key Features:

300+ intent signals across shopper personas
$2B+ in daily crypto commerce mapped
On-chain token ownership layered with off-chain interests
Custom interest clusters: AI tools, DeFi, Gaming, Luxury, SaaS, and more
Contextual tagging from 1000s of apps and websites

Why it matters: Your targeting gets smarter with every impression.

Smiling woman with headphones holding a smartphone, looking at the screen.

Our network collects more blockchain & browser data than any other independent ad tech company.

REACH

Create customizable audiences by combining audience segments

1BN+

Daily Impressions Across

67M+

Pre-Build Audiences

World map with callouts showing countries and their target populations: England 3.8M, Germany 7.6M, USA 4.1M, Japan 2.7M, Korea 1.4M, France 789,560, Canada 481,160.

Ecosystem

partners, publishers, and data providers integrated with Blockchain-Ads

10K+

Global Publishers

15K+

Global
Advertisers

36B+

Monthly Ad
Impressions

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Partner:

Any online platform or property that qualifies as a data provider, publisher, or both.Partners contribute to the Blockchain-Ads network by offering insights, inventory, or collaboration opportunities.

Data Provider:

A website, application, or service that supplies actionable data for analytics, insights, or targeting purposes within the Blockchain-Ads ecosystem.

Publisher:

A website or application that offers advertising inventory, enabling Blockchain-Ads advertisers to display their campaigns to relevant audiences.

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Collection of logos from various financial, business, and cryptocurrency companies and media including Blockchain.com, CoinDesk, CoinGecko, CoinMarketCap, Bank of America, BlackRock, Charles Schwab, Chase, Citi, Fidelity, Goldman Sachs, Harvard Business School, J.P. Morgan, Forbes, and WSJ.

While comprehensive, this list includes both public and blind traffic providers utilized within the network.

Ad Formats

Show highly responsive an non-intrusive ad formats.

Smartphone screen displaying a finance and fintech marketing site with two articles: one featuring a woman taking a selfie outdoors, and another showing two men playing mobile games on a couch.

Smart display

Ad Type: Display Ads
Environment: Web (Desktop/Mobile)
Subtype / Format: Banner (300x250, 728x90, 320x50, 320x100 etc.)

Smartphone screen showing a Blockchain Ads webpage with articles on video game marketing and programmatic advertising.

Native

Ad Type: Native Ads
Environment: Web + In-App
Subtype / Format: In-feed native, content widgets

Video

Ad Type: Video Ads
Environment: Web + In-App
Subtype / Format: Instream (pre/mid-roll), Outstream

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In-App

Ad Type: In-App Ads
Environment: Mobile Apps
Subtype / Format: Banner, Native.

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Smart display

Achieving 25% higher conversion rates than generic display ads.

Best use case: Reach and Awareness

Most commonly used across the Network

Best Performing Ad Sizes:

White right-pointing arrow inside an orange hexagon.

Introducing $MUSIC Token with a pink music note icon above a purple platform and the word MUSIC below.

Native

Driving 18% higher purchase intent and 30% higher CTR than traditional display ads..

Best use case: Conversion + Content Alignment

Most commonly used across the Network from the finance industry

Best Performing Ad Sizes:

Video

95% viewability rates and 1.8x better brand recall than static ads.

Best use case: Brand Recall + Education

Most commonly used across the Network from the gaming & fintech industry

Best Performing Ad Sizes:

Coinbase video player paused at 1:03 showing yellow coins orbiting on a blue background with a 'Start now' button beside it.

Video Type

VAST/MP4

Recommended Resolution

VAST 2.0+/MP4 support

Aspect Ratio

Responsive

Duration

Varies

In-App

4x higher engagement rates and 2x better retention compared to standard web ads.

Best use case: Mobile-first campaigns

Most commonly used across the Network from the gaming industry

Best Performing Ad Sizes:

Two blue mobile banner ads with white text saying 'A new stablecoin that's regulated for transparency and integrity,' sized 320x50 dp and 320x100 dp.

Format

Native In-App

Playable Ads

Dimensions (dp)

Flexible (dynamic)

Responsive HTML5

Notes

Matches app UI/feed style

Interactive creatives

Use Case

“Binance is a leading crypto exchange trusted by millions of traders globally. To penetrate the APAC market, we ran campaigns on Blockchain-Ads”

Binance - User Acquisition

Use Case

Stylized black geometric shapes resembling a pixelated or abstract design on a transparent background.

OKX, a leading crypto wallet platform, used Web3 hyper-targeting and segmentation to boost global user acquisition and trading volume.

OKX - High value traders acquisition

Laptop screen showing OKX crypto exchange homepage with text 'Faster, better, stronger than your average crypto exchange' and an email entry box.

Use Case

Coinbase, a leading cryptocurrency exchange, sought to expand its presence in the Southeast Asian market.

Coinbase - Trading-user acquisition

Use Case

Compound, a popular DeFi lending platform, wanted to boost activity on the Arbitrum network.

Compound - User Acquisition Campaign

Use Case

Gala Music set out to revolutionize the music industry with its blockchain-powered platform. They wanted to attract tech-savvy users to a new way of experiencing and owning music. Media buyers at Gala Music used the Blockchain-Ads Web3 targeting features to reach the right audience and amplify their presence in the Web3 space.

GALA - User Acquisition Campaign

Laptop screen showing a dark-themed gaming platform with game titles like Champions Arena and Treasure Tapper, and a pop-up ad about the future of music with a pink music note icon.

Thank you!

To begin advertising with Blockchain-Ads,
Please visit our website BLOCKCHAIN-ADS.COM

CONTACT:

rende@blockchain-ads.com TG: @markorende natali@blockchain-ads.com TG: @NataliObocki

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Hyper-targeted user acquisition and engagement campaigns

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