iGaming

Get more players. Drive more deposits.

Reach players when they're ready to bet.
Logos of various online gaming and betting brands including Stake, BC.Game, Bet365, 1XBET, Betway, Bovada, 888 Casino, PokerStars, LeoVegas, William Hill, and DraftKings.
Finance advertiser logos including Capital.fr PayPal Robinhood Chime Alpari and Invesco on Blockchain-Ads networkLeading finance brands including Robinhood PayPal Chime Alpari Invesco and PwC advertising on Blockchain-Ads platform

Trusted by the best iGaming Brands

$12.10

Cost Per Acquisition

7.67x

Return on Ad Spend

$3.24M

Regional Deposits
Multi-device finance marketing display showing Blockchain-Ads platform campaigns on laptop and mobile devices

Use Blockchain-Ads to drive registrations, FTDs, and repeat wagers

Targeting Capacity

Target users with precision based on gaming preferences, betting patterns, and verified intent. Reach players actively researching sportsbooks, comparing casino bonuses, or opening new gambling accounts—so every campaign drives qualified depositors ready to bet.

White laptop displaying an online audience and targeting settings interface with automated targeting options and audience segment selections.

Complete Control

Define success (accounts opened, deposits, subscriptions) and optimize manually OR enable Nexus, Blockchain-Ads's intelligent agent that analyzes campaign performance and automatically optimizes for better results. Get more first deposits or lower cost per new user.

White laptop displaying analytics dashboard with bar chart, pie chart, user segments, and content previews on screen.

Total Transparency

Every impression, click, and conversion is independently validated and logged, creating a verifiable audit trail that is immutable and public. Full visibility down to the ad and audience level.

White laptop displaying network performance indicators dashboard with charts and metrics.

What success looks like

18K

New Players

BC.Game acquired 18,000 new players with first deposits in LATAM markets at $52 Cost Per Acquisition with 7.2x Return on Ad Spend.

View Case Study

9.1x

ROAS

1xBet acquired 20,000 active players in African markets at $48 cost per acquisition with a 9.1x return through regional sports betting targeting.

View Case Study

21K

New Bettors

BetPanda acquired 21,007 crypto-experienced players with $41.28 CPA through Web3 targeting

View Case Study

$264K

FTDs

Dafabet achieved 3,718 new depositors at $12.10 CPA through targeted sports betting audience precision.

View Case Study

Average Costs to Drive Outcomes

$14.4 - $16.5

New Bettors

$34.1 - $48.5

First Deposit

$8.2 - $12.8

App Download
View Performance Data

How to get started with iGaming advertising

iGaming brands need precise targeting and multiple touchpoints to convert players, making each interaction in the journey critical to driving deposits and wagers.

Awareness
How to increase awareness

Identify high-intent players who are ready to discover and learn about your brand. The best ads for this stage introduce your brand without a specific promotion or strong CTA to a sign-up page. Content is impactful and aspirational, evoking the thrill and potential of your gaming platform. Measure brand lift to quantify positive shifts from your campaign, such as awareness, ad recall, and deposit intent.

Key KPIs:
Brand lift, CTR, Viewability
Case Studies
Engagement
How to engage your audience

Build on your brand story to develop more engagement touchpoints with your audience; for example, ads showcasing game offerings or betting features that meet the player's preferences and direct to site to learn more. Measure campaign success through site visits and on-site interactions, as you look to push players further along their deposit journey.

Key KPIs:
Landing rate, Time spent, New visitors, Repeat visits
Case Studies
Conversions
How to convert

Direct those points of engagement toward a specific action, with performance ads leading to specific deals on chosen models for online conversion or booking a meeting.

Key KPIs:
Brochure download, Account Creation, Deposits
Case Studies

How it works

Step 1: Verify

Access is limited to verified advertisers only. Compliance checks and budget thresholds is mandatory.

1/3

Step 2: Launch

Choose Automated or qualify for Managed service to launch goal driven campaigns

2/3

Step 3: Scale

Scale up your campaigns massively, using tracking system for your goals and NEXUS Ai that optimises in real time for those goals.

3/3

"Our main challenge was entering and scaling in highly regulated new markets compliance and player quality are simply non-negotiable. Now, we use their verified traffic to confidently and compliantly acquire high-value players, allowing us to scale faster than we could before."

Elena Petrova
VP Growth, Betway Group
FAQs

Got questions? We’ve got answers.

How can I qualify to gain access to the Blockchain-Ads platform?

To gain access, your company must first pass a mandatory qualification and compliance check. This process ensures that your business and advertising content adhere to all platform standards and applicable regional advertising regulations. Once your business is approved and your account is funded, you will be granted access to launch your campaigns.

How quickly can I launch my iGaming advertising campaign?

Once your account is qualified and funded, Blockchain-Ads enables rapid campaign setup and launch. The time to go live depends on completion of platform onboarding and any necessary compliance reviews for gaming advertisers. Most setups are completed in hours after final approval.

What's the minimum budget to start an iGaming or betting advertising campaign?

The minimum budget to start a regulated sector campaign is $10,000. Our network is designed for high-impact growth, so greater ad volumes and richer data drive stronger results. On average, most successful campaigns start with budgets around $110,000/month to achieve mass-market acquisition and meaningful scale.

How to target iGaming audiences specifically with Blockchain-Ads?

Target specific Blockchain Behavior segments like Sports Bettors, Casino Players, and High Value Casino Players. You can also target adjacent segments like Play-to-Earn Gamers and Web3 Gamers for cross-promotion.

Layer this with relevant On-site Interest categories such as eSports and Gambling Watchers.

You can further refine campaigns using Custom Audience Segments like lookalikes or uploaded CRM data to target lapsed high-value users, and apply Geo-Targeting to comply with regional gambling regulations.

Request Access